The 2027 Super Duty® Platinum is the flagship — the most refined, most equipped way to own a heavy-duty Ford truck. And for buyers who want to go all the way to the top, the new Platinum Plus Package adds an even more exclusive level of luxury with premium Smoked Truffle leather, satin chrome accents, and a suite of ownership perks. Here’s exactly what the Platinum offers, what Platinum Plus adds, what it requires, and how to order one at Jay Malone Ford in Hutchinson.
Quick Answer
The 2027 Super Duty Platinum is the flagship trim — 4x4 standard, premium leather, B&O Unleashed audio, Head-Up Display, and top-tier technology. The optional Platinum Plus Package (option 17W) takes it further with unique Smoked Truffle Venetian leather, satin chrome accents, Max Recline seats, a twin-panel moonroof, Pro Power Onboard™ 2kW, and a set of premium ownership perks. Platinum Plus requires the 6.7L High-Output Power Stroke® diesel. Ford has not announced an on-sale date — reserve yours now at Jay Malone Ford. Call (320) 587-4748.
In this article
What is the Super Duty Platinum?
What does the Platinum trim include?
What does the Platinum Plus Package add?
What does Platinum Plus require?
The Platinum Plus ownership experience
Is Platinum Plus worth it?
How do I order one?
Frequently asked questions
What Is the Super Duty Platinum?
The Platinum sits at the top of the 2027 Super Duty lineup as the flagship luxury trim. Where King Ranch leans into a Southwest, Western-luxury theme, the Platinum is the modern, monochromatic, tech-forward take on a premium heavy-duty truck. It comes standard with 4x4, a Crew Cab body, and a long list of premium equipment that would be optional — or simply unavailable — on lower trims.
It’s built for the buyer who tows and works hard but wants the truck to feel like a luxury vehicle every time they climb in. And for 2027, the new Platinum Plus Package gives that buyer an even higher tier to reach for.
What Does the Platinum Trim Include?
The 2027 Platinum comes well-equipped as standard, including:
- Unique Platinum Multicontour leather seating (driver and passenger), 40/Console/40, heated and ventilated front seats with memory
- Body-color front and rear bumpers and a unique painted Agate Black grille
- Chrome exhaust tip and body-color door and tailgate handles
- 20-inch Bright Machined and Ebony Black painted aluminum wheels
- Power-deployable running boards
- B&O® Unleashed Sound System by Bang & Olufsen® with HD Radio™ (14 speakers including subwoofer)
- Head-Up Display
- LED projector headlamps and LED taillamps
- Ford Co-Pilot360® Assist 2.0 with adaptive cruise, lane centering, and the full suite of driver-assist technology
- Power tilt/telescoping heated steering wheel with memory
That’s a flagship truck right out of the gate. The Platinum Plus Package is for buyers who want to push past even that.
What Does the Platinum Plus Package Add?
The Platinum Plus Package (option 17W) is the most exclusive way to build a 2027 Super Duty. It layers a unique luxury environment and added equipment on top of the already-loaded Platinum:
- Unique Smoked Truffle interior with premium Venetian leather seats, French stitching, and upgraded perforated surfaces
- Premium suede-wrapped pillars
- Premium Venetian leather door panels with French stitching and premium leather grab handles
- Unique split center console armrest with a premium wood insert and Venetian leather-wrapped lid
- Unique satin-finish grille with bright chrome inserts, satin chrome door handles, and a satin chrome tailgate appliqué
- 20-inch Bright Machined and Carbonized Gray High-Gloss painted aluminum wheels
- Max Recline front seats (10-way power driver, 8-way power passenger)
- Pro Power Onboard™ 2kW
- Twin-panel power moonroof
- Six upfitter switches and illuminated scuff plates
- Premium leather instrument-panel topper and a unique Smoked Truffle leather-wrapped steering wheel
What Does Platinum Plus Require?
There’s one important requirement to know:
- Platinum Plus requires the 6.7L High-Output Power Stroke® diesel engine. It is not available with the 7.3L gas V8.
So a Platinum Plus is, by definition, a diesel truck. If you want the top-tier luxury environment, you’re also getting the High-Output diesel — which for many flagship buyers is exactly the combination they want anyway.
Key Takeaways
- The Platinum is the flagship 2027 Super Duty trim — 4x4 standard, premium leather, B&O Unleashed audio, and Head-Up Display.
- The Platinum Plus Package (17W) adds Smoked Truffle Venetian leather, satin chrome accents, Max Recline seats, a twin-panel moonroof, and Pro Power Onboard 2kW.
- Platinum Plus requires the 6.7L High-Output Power Stroke diesel.
- It also includes a set of premium ownership perks through the Platinum Plus Experience.
The Platinum Plus Ownership Experience
Platinum Plus isn’t only about the truck — on retail purchases, it also includes a set of ownership perks Ford calls the Platinum Plus Experience:
- A Premium Maintenance Plan covering routine inspections, preventive care, and normal wear-and-tear items (coverage up to 2 years or 25,000 miles, whichever comes first)
- An Elite Welcome Call
- A welcome package and tribute item
- An accessories discount (90-day window)
- A Ford Rewards upgrade tier
- 1:1 texting with a Ford Truck Expert
It’s a concierge-style ownership layer that fits the flagship positioning — Ford treating Platinum Plus buyers to a more premium experience start to finish.
Is Platinum Plus Worth It?
For the right buyer, it’s the natural top of the lineup — and here’s the honest way to think about it.
It makes sense if: you want the most luxurious Super Duty Ford builds, you were already planning a diesel flagship, and you value the unique Smoked Truffle interior, satin chrome styling, and the added ownership perks. If you’re going to the top anyway, Platinum Plus is the most complete expression of it.
It may not be the right fit if: you want a gas engine (Platinum Plus is diesel-only), you prefer the Western-luxury character of the King Ranch, or you don’t need the very top tier and a standard Platinum already covers what you want.
For central Minnesota buyers who tow heavy, drive a lot of miles, and want their truck to feel like a luxury vehicle every day, a Platinum Plus diesel is about as good as it gets. We’re happy to walk you through whether it’s the right call versus a standard Platinum or a King Ranch.
How Do I Order a Platinum or Platinum Plus Super Duty?
Ordering is simple, and we’ll make sure the build comes together right.
- Reserve online. Use our 2027 Super Duty reservation page and note that you want a Platinum — and whether you want the Platinum Plus Package — along with your color and any other preferences.
- Call us at (320) 587-4748 and tell us you’re interested in a flagship build. We’ll walk through Platinum versus Platinum Plus and the diesel requirement.
Reserving is free and commits you to nothing. Jay Malone Ford has been ordering Super Duty trucks for our McLeod County neighbors since 2005, and we never charge extra to special-order the exact build you want. Jay, Jake, and Jordan Malone are on the lot every day, and we’ll make sure your Platinum is spec’d right the first time.
Frequently Asked Questions
What’s the difference between Platinum and Platinum Plus?
Platinum is the flagship trim with premium leather, B&O Unleashed audio, Head-Up Display, and 4x4 standard. Platinum Plus is an option package on top of Platinum that adds unique Smoked Truffle Venetian leather, satin chrome accents, Max Recline seats, a twin-panel moonroof, Pro Power Onboard 2kW, and a set of premium ownership perks. Platinum Plus requires the diesel engine.
Does Platinum Plus require the diesel engine?
Yes. The Platinum Plus Package requires the 6.7L High-Output Power Stroke diesel and is not available with the 7.3L gas V8.
Is the Platinum 4x4?
Yes. The Platinum comes standard with 4x4 and is built as a Crew Cab.
What is the Platinum Plus Experience?
On retail purchases, Platinum Plus includes a set of ownership perks: a Premium Maintenance Plan (up to 2 years or 25,000 miles), an Elite Welcome Call, a welcome package and tribute item, an accessories discount, a Ford Rewards upgrade tier, and 1:1 texting with a Ford Truck Expert.
How does Platinum compare to King Ranch?
Both are top-tier luxury trims. The Platinum is the modern, monochromatic, tech-forward take, while the King Ranch leans into a Western, Southwest-luxury theme with unique Kingsville leather. It comes down to which luxury character you prefer — we can show you both.
When can I get a 2027 Platinum Super Duty?
Order banks are open and you can reserve now at Jay Malone Ford. Ford has not announced a specific on-sale date yet — we’ll update reservation holders the moment we have firm timing.
The Platinum — and especially the new Platinum Plus — is the Super Duty for buyers who refuse to compromise on luxury while still owning a truck that works as hard as any in the lineup. If a flagship Super Duty is what you’ve been picturing, let’s get your build in line. Reserve online, call, or stop by the showroom on Highway 7 — no pressure, just straight answers from a team that has been doing this in Hutchinson for twenty years.
About the Author
I’m Jordan Malone-Forst, Assistant General Manager at Jay Malone Motors in Hutchinson, MN. I’m proud to be part of the family business my dad Jay started in 2005 — and even prouder to serve the community I grew up in. I’m President of the Hutchinson Ambassadors, serve on the Board of Directors for the Hutchinson Area Chamber of Commerce & Tourism, and was named 2025 Young Leader of the Year. If you have questions about a Platinum build or any 2027 Super Duty, reach out — I’d love to help.
Platinum and Platinum Plus content and availability for the 2027 Super Duty are subject to change. Although every reasonable effort has been made to ensure accuracy, absolute accuracy cannot be guaranteed. See dealer for current availability and details.